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Metals and minerals

Metals and minerals being a basic sector, finds wider application and plays a key enabling role in economic development.

Impact and changing production

Higher correlation between metal consumption and growth in GDP cannot be undermined, thereby making it important for all the stakeholders, be it miners, primary or secondary producers in the industry, to understand the impact and changing production- consumption behaviour as economic affluence sets in.

Value chain and global trade

Our Metals, Minerals and Mining Market Research Team understands the dynamics of the value chain and global trade very well and has conducted numerous studies in both ferrous, non-ferrous metal and minerals.

Coverage


TiO2
Molybdenum
Salt
Lead
Zinc
Bauxite


Copper
Nickel
Titanium
Iron & Steel
Potash
Coal


Gypsum
Aluminium
Alumina
Tin
Precious Metals
Tellurium & rare earth metal [dysprosium (Dy)]


Lithium
Zircon
Graphite
Uranium
Selenium
Newdymium (Nd)

metals coverage

Capabilities

Industry Updates

Industry Updates

Clients have been seeking AGR’s expertise to develop real-time basis ‘one-stop’ crisp reports, to keep them abreast with the evolving market scenario and facilitate business planning. AGR has also pioneered the use of Interactive Analytical and Business Intelligence tools to develop Metals Industry Analysis and Market Insight Reports focusing on supply, Demand, Competition, Prices and Trade.

Financial Analysis

Financial Analysis

AGR has provided financial analysis support to investors and miners by conducting detailed NPV & sensitivity analysis for the upcoming mining projects and commodity cost curve models, helping them understand how the feasibility and payback period look like for their mine investments at various demand, cost and price scenarios.

Data Analysis and Demand Forecast Models

Data Analysis and Demand Forecast Models

AGR has conducted metals and mining industry analysis, assisting clients to forecast demand by region/country, based on analysis of the current market scenario and a statistical database of various parameters across metal intensive sectors, using multiple techniques to build a model that provides a forecast for these parameters.

Cost Curve For Miners

Cost Curve For Miners

A commodity cost curve helps investors and companies understand how the cost of various plants/mine are lined up. This helps in evaluating Investment Plan, Production Plan, Price Support Levels, Pricing Risk, Profitability etc. AGR has developed such models for commodities like aluminium, uranium, borates, diamonds and many more.

Developing Thought Papers

Developing Thought Papers

With practical industry knowledge, ability to connect across the industry value chain and strong literature review capabilities, AGR has drafted relevant thought papers and suggested policy interventions requirement. AGR closely works with clients to support them in delivering right messages to the policymakers with highest quality data.

Metal/Mineral Intensities

Metal/Mineral Intensities

AGR has conducted metal intensity studies across various metals and minerals for both developed and developing markets. We have also identified emerging trends that will impact change in intensities in various time frames. This has helped clients in measuring impact on capex, resource requirement, etc. and in taking timely decisions.

Industry Landscaping & Opportunity Assessment

Industry Landscaping & Opportunity Assessment

Industries and customers are evolving regularly. This necessitates businesses to diversify, innovate and upgrade to stay relevant in the market. Be it metal sheets, rods, tubes or castings, AGR has the capability and understanding to conduct in-depth market research, industry analysis and feasibility studies along with comprehensive opportunity assessments across metals, mining and minerals sectors across the globe.

Customer Satisfaction and Retention

Customer Satisfaction and Retention

AGR’s framework objectively assesses satisfaction, dissatisfaction level of customers and distribution partners. The framework covers competition to enable objective benchmarking across functions so that effective steps can be taken to identify irate, retain and also win back lost customers.

Customer Segmentation and Journey Mapping

Customer Segmentation and Journey Mapping

A customer journey map enables to identify “moments of truth” that are particularly important for customers and their businesses. This helps in segmenting customers based on the needs and expectations to help clients devise specific marketing strategies for each customer group and derive better relationship value and satisfaction.

Use Cases

Case Studies

industry landscapping

Consensus & Market Forecast Compilation

CHALLENGE

  • To prepare and maintain a cross-commodity price & Demand Supply consensus for long & short term forecasts

APPROACH

  • A perusal of reports prepared by a multitude of banks, commodity brokers & consultants to identify relevant & accurate data for multiple commodities.
  • Dashboards prepared for individual commodities to showcase pricing and demand & supply trends.

VALUE DELIVERED

  • This project helped the client understand the current and future cross-commodity market trends.
industry landscapping

Mining productivity tracker

CHALLENGE

  • The client wanted to establish a common platform to compare multiple mining companies for mining productivity parameters.
  • The key challenge was to bring the companies on a common platform since the reporting mechanism and even the financial years were different for the competing companies.

APPROACH & METHODOLOGY

  • AGR captured data from the company presentations, annual reports along with bank and consultant reports.
  • The productivity improvement data were segmented into controllable and uncontrollable factors. The controllable factors such as volume productivity, labour and contractor productivity, and exploration costs were measured across the competitor companies.

VALUE DELIVERED

  • Facilitated the understanding of each company’s productivity performance in terms of incremental productivity as a percentage of the cost.
  • The document acted as a framework to develop the strategy to improve productivity and to control the cost of production.
industry landscapping

Customer advocacy & Loyalty score (Net Promoter Score) for leading aluminium supplier in India

CHALLENGE

  • One of the leading primary and value-added aluminium suppliers in India wanted to gauge loyalty factor, perception about their brand and relative positioning vis-à-vis key competitors using an established framework. The B2B customers were spread over 10 industry sectors.

APPROACH

  • AGR conducted over 500 face-to-face interviews with the decision-makers, influencers and users in more than 30 Indian cities.
  • The customers were buying various aluminium products such as ingots, wire rods, extrusion, circles, closures, finstock, foilstock, ACP, CLAD, etc.
  • The respondents were mainly from large and medium companies from building & construction, electrical, industrial machinery, automotive, home appliances, packaging sectors.

VALUE DELIVERED

  • Detailed findings of the study were presented to the top management and the cross-functional teams across the business.
  • It helped the client to understand in-depth and unbiased perception about their brand vis-à-vis competitors’ brands. It also helped the client to understand the strengths and the weakness of the brand.
  • The workshop was also conducted with the key stakeholders to develop a detailed action plan. The action plan revolved around the key improvement areas.
  • The action plan helped the client in gaining a competitive advantage over other leading competitors.
industry landscapping

Consensus & Market Forecast Compilation

CHALLENGE

  • To prepare and maintain a cross-commodity price & Demand Supply consensus for long & short term forecasts

Approach

  • A perusal of reports prepared by a multitude of banks, commodity brokers & consultants to identify relevant & accurate data for multiple commodities.
  • Dashboards prepared for individual commodities to showcase pricing and demand & supply trends.

VALUE DELIVERED

  • This project helped the client understand the current and future cross-commodity market trends.

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