Overview

Our team of experts help prepare actionable insights to support your business growth irrespective of geography, product or service.
We offer a wide range of customised business research services and deliver tangible value that clients can trust upon.
As one of the premier global market research firms, Avalon Global Research aims to help all its clients with tangible results that support business strategy and sustainable growth.

Solutions

Our business research services range from market assessment, competitive intelligence, partner identification, technology research (including patent research), to customer satisfaction using in-house proprietary tools and our well trained team is there to partner with you in every way possible.
We can help you scope the study, design research activities, identify target group and conduct interviews (in person, telephonic, online survey) and prepare the final report. We walk till the last mile. Our services include:

Assignment Examples

Knowledge Center

Identifying emerging opportunities in new locations

CHALLENGE

  • An Indian player, dominant in the duty-free retail industry wanted to evaluate market potential in select locations for business expansion

APPROACH

  • Detailed coverage of airport retail, border shops and cruise lines in Asia Pacific and European region
  • Extensive literature review and data mining for market size, passenger traffic, category wise sales, spend per person, competition landscape and country wise regulations for duty-free retail
  • Data analysis to forecast future sales by region, by product category and by channel type

VALUE DELIVERED

  • Avalon’s recommendations helped the company identify attractive markets and opportunities there in
  • Prepare a roadmap for upcoming bids in attractive airports

Growing business through increased product offerings for Swiss industrial belts manufacturer

CHALLENGE

  • A Swiss industrial belts manufacturer wanted to grow its business into different end use industries in India after experiencing steady increase in sales
  • Determine attractive end use industries by demand and ways to capitalize on the sales opportunity

APPROACH

  • Detailed field coverage of 16 end use industries ranging from paper & pulp, packaging, automotive, tyre, airports food processing etc.
  • Extensive stakeholder interviews (a total of 250 face to face and telephonic interviews) with existing and potential customers, competitors, distributors, importers industry experts and trade associations
  • Data validation and value chain analysis to derive market insights

VALUE DELIVERED

  • Avalon’s recommendations helped the company identify high potential end use industries and develop a product focused sales strategy to target those industries.

Competitive Intelligence for a leading Cement Manufacturer

CHALLENGE

  • Client wanted to enhance capabilities vis-à-vis its competitors that would help them to improve logistics and gain efficiencies in delivery of bulk and retail cement
  • To benchmark plant infrastructure, truck terminal facilities & process and logistics management practices by select cement manufacturers in a cluster

APPROACH

  • AGR conducted in-depth, open ended, face-to-face interviews at large and regional cement plants located in north India with transport operators, drivers and logistics manager (50 interviews across 6 cement plants)
  • Open ended discussion with respondents was focussed to understand best practices in plant infrastructure, truck terminal facilities & process, and logistics management across cement plants

VALUE DELIVERED

  • Logistics management practices documented including order bidding system, freight rate flexibility, special remuneration and truck yard facilities (truck yard structure, Facilities for drivers, etc.)
  • Process flow and procedures for ‘Yard-in’, ‘Plant-in’, ‘Pre loading’, ‘Loading’, ‘Post loading’ and ‘Plant-out’ was mapped for each cement plant including highlights of technology, innovative processes usage etc.
  • Process benchmarking was done for client and competition cement plant to understand bottlenecks and improvement areas
  • The study helped client to achieve better customer advocacy, increase share of wallet and higher marker share

Choosing optimal location for new factory

CHALLENGE

  • A leading multinational company wanted to select optimal location for their new switch manufacturing facility in India

APPROACH

  • We shortlisted 8 cities and looked for industrial estates around them and conducted face to face interviews with over 100 respondents including existing tenants, service providers and government officials in 8 cities
  • AGR used its proprietary PLAM model for scoring these locations to arrive at the best fit place

VALUE DELIVERED

  • The client accepted our location recommendation and started factory construction in 2018-19

Market assessment for infant feeding and weaning category products in India and Indonesia

CHALLENGE

  • An India and South East Asia focused investment group wanted to evaluate investment opportunities in both countries

APPROACH

  • Detailed coverage of key regions and market centers in both countries
  • Extensive literature review and data mining for market size, category wise sales, competition landscape and country wise regulations for baby products
  • Data validation and analysis through face to face/ telephonic interviews with key stakeholders

VALUE DELIVERED

  • Avalon’s recommendations helped the company identify markets opportunities
  • Prepare an investment plan for this industry segment

Understanding the poultry feeds market in India

CHALLENGE

  • A large private sector manufacturer in India wanted to understand reasons for declining market share in some regions and formulating region specific strategies

APPROACH

  • Extensive collection and analyses of district wise data by actual visits to several key markets
  • Detailed discussions with farmers, retailers and distributors to understand key issues
  • Analysis of business prospects for the client for each market (mandi) and structure of business in each district
  • Recommendations on steps to increase market share in each major market

VALUE DELIVERED

  • Avalon’s recommendations helped the company improve market share through implementation of specific initiatives